Monday, May 12, 2014

34) Rule of Thirds in German Bauhaus

The German Bauhaus designers considered the "Rule of Thirds" in their work by avoiding the center of the paper, being the center of their design, and by placing most of their design on the four intersections created by the Rule of Thirds. They also put a lot of their design on angles, and around shapes to show either depth or the create a 2D plane that everything sat on top of.

33) German Bauhaus

3 Design Characteristics of the German Bauhaus:
  1. Simplicity: a futuristic approach with rigid lines and simple shapes and styles. 
  2. Layers: there are many layers of simple colors and shapes.
  3. Straight or slightly curved lines: as used in architecture and to create very mathematical designs. 

32) 6 Things to Discuss with Clients

6 questions or areas you must address when meeting with your client:
  1. Target Audience: Who the design is for.
  2. The Message: What your trying to get across to the target audience. 
  3. Specs of Project: What the projects outlines are (4 or 6 page brochure). 
  4. Budget: How much the client is willing to spend on the project. 
  5. Deadline: When the design is needed.  
  6. Creative Direction: A specific theme or color the client wants the design to be. 

31) Graphic Design Business

If I was to create my own Graphic Design business I would set my rates and prices based on an Hourly plan and on what others are selling similar pieces for. This all depends on how much time I had put into creating that piece. Also taking into account the size and detail of the piece.

30) 5 Ways to Promote Business

5 Ways to promote your graphic design business: 

  1. Word to Mouth: By talking to others and telling them about your work, and in turn those people telling other people about your work. 
  2. An Email Newsletter: Sending an email to people telling them about your work.
  3. Business Card: Create a business card that represents your work and hand it out to people or businesses. 
  4. Get your Credit Line: Having a URL on emails and newsletters that links it to your design / business page. 
  5. Blog: Can  help build up your following and allows you to promote your business. 

29) Graphic Design Portfolios

3 Types of Graphic Design Portfolios:
  1. Website: An online portfolio where you focus on web or computer based graphic design. 
  2. PDF: Can be created by using layouts from Photoshop or InDesgin. Resulting in a brochure style portfolio. 
  3. The Classic Portfolio: An actual book that can come in different sizes and can be created by placing pages of your work in the book, or creating your own book with your own pieces already in it. 

Wednesday, May 7, 2014

5 Final Poster Thumbnails


History Poster Project Essay:

My poster is about the sunglasses company, Oakley. On my poster there is a picture of a pair of Oakley sunglasses that was been altered in many ways, leaving the main outline of the glasses filled with a darkened cracked glass look. Oakley's have always been new and innovative, so that what I was going for with my design. On the right hand side there is a text box that describes how Oakley started, and some of there history. The title is rather large, but its to capture attention, while all three of these components are all flowing together, within the rule of thirds,as nothing is really in the center of the piece. The three main pieces of the poster are in the upper third, and on the right and left third lines. My poster shows elements of emphasis, alignment, contrast, balance, flow and repetition, through the design of the sunglasses, the background and the type used in both the passage and title. As well as through the layout and arrangement of the three main pieces that make up my poster. In my design both the typography and the image design are meant to resemble Oakley and all that they stand for. With a modernistic approach in both the design of the glasses and the type used in the heading, the entire poster represents the essence of Oakley, and how they've always created new, stylistic and modern sunglasses.

Monday, May 5, 2014

10 Poster Thumbnails


History Poster Ideas:

Who: Jim Jannard
What: Oakley
Where: California / Washington
When: 1975-2007
How: Started by himself, made helmet shields for racing and motorcycles, and then onto sunglasses, and camera lens.

He sold the company in 2007, for over $2 billion.